The team at ShelterBox, a Cornish based charity that provides global support to communities overwhelmed by disaster and humanitarian crisis, asked The Happy Seven to develop and deliver a new creative route for a community fundraising campaign that could be rolled out over the Winter as a pilot.
Launched in November 2015, Shine for ShelterBox asked people in the SouthWest to ‘Get together to brighten lives’ by hosting a candlelit supper for friends and family. As well as devising the campaign route, The Happy Seven delivered a fundraising toolkit, website and social media content and a media toolkit. Owl‘n’Wolf worked with The Happy Seven to create a distinct brand and look and feel for the campaign.
The campaign is now in its fourth year.